bar mcr

Brief:
For a popular Bar/Pub in Manchester Airport, we were asked to refresh the brands POS suite, but to avoid using cliché Manchester symbols.

The graphical elements used throughout Manchester’s famous Hacienda era inspired the design of the  menu suite. We also created a pattern that subtly included the ‘M’ to keep with the Manchester theme.

Industrial copper/rust colours were implemented in the background and copper foil gives an elegant touch against the graphical background.

Alongside the new POS launch, we designed a relaxed uniform which includes light-hearted Manchester colloquialisms and famous quotes to engage with customers.